aussieBum

While working at aussieBum, I managed the brand’s entire marketing output—from developing concepts and imagery for product launches to maintaining the website and social media channels.

My role included:

  • Developing marketing concepts to showcase new releases and boost brand awareness

  • Lighting and photographing models in aussieBum’s in-house studio

  • Retouching images for campaigns

  • Designing and distributing email marketing campaigns

  • Creating assets for social media campaigns

This video has no audio, as it was designed for organic social media and paired with in-app sound.

Here’s a look at some of the imagery I created whilst I was there.